Ontario Boosting Tourism through Festivals and Events
Ontario is investing in a record number of festivals and events to boost the growing tourism sector, create jobs and offer residents and tourists more reasons to discover and explore the province.
Daiene Vernile, Minister of Tourism, Culture and Sport, was joined by Cristina Martins, MPP for Davenport, at the Theatre Centre, home of the Toronto Sketch Comedy Festival, to announce the recipients of Celebrate Ontario 2018. The Festival is receiving funding to support six more nights of comedy and to develop a mobile app to connect with audiences through social media, as well as provide event schedule and line-up information.
This year, the province is supporting 328 festivals and events, the highest in the history of the program, that celebrate Ontario’s diversity, heritage and culture.
Support from Celebrate Ontario helps festival and event organizers enhance programming, activities and services so that festivals and events can offer new experiences, reach new audiences and support jobs in their communities.
Boosting tourism through festivals and events is part of Ontario’s plan to create fairness and opportunity during this period of rapid economic change. The plan includes a higher minimum wage and better working conditions, free tuition for hundreds of thousands of students, easier access to affordable child care, and free prescription drugs for everyone under 25 through the biggest expansion of medicare in a generation.
“Our government’s continued support for festivals and events is an investment in the livelihood of communities all across Ontario. Festivals and events are powerful economic drivers and play an important role in bringing communities together. Our diverse events give visitors and Ontario residents a reason to visit, discover and experience the riches of this wonderful province.”